Kick streamer Adin Ross has questioned why any of his predominantly younger fans would ever work a 9-5 job when they could be helping promote his streams instead.
In the era of the influencer, some content creators are making absolute bank sitting in front of a camera. For banned Twitch personality turned Kick streamer Adin Ross, that’s his reality.
By broadcasting live to thousands of mostly younger viewers on the platform, Ross takes home a hefty sum. Working 16 days in April this year, for instance, he made just shy of half a million dollars before donations, subscriptions, and sponsorship revenue were factored in.
Now, he’s promoting a clip-farming scheme to his audience with the idea of making viewers a chunk of change too. In pushing this scheme, he began to question why anyone would even work a regular job in the first place.
Adin Ross questions why fans would work a normal 9-5 job
As evident in a message pinned in Ross’ chat on Kick, viewers are incentivized to clip moments from streams and proliferate them across social media. Should a clip reach 100,000 viewers, the clipper can make $50 USD. Reach a million views and you’re looking at $500 USD, according to the post.
However, there is another key rule. In order to be eligible, your account full of clips must exclusively share clips from streamers on Kick. No other platform can be promoted.
It appears Ross is willing to pay this money himself, though we’ve been unable to find any such evidence.
Excitedly promoting the scheme to over 60,000 live viewers on July 24, 2025, Ross said the following:
“I ain’t even trying to be weird, but why do you guys work 9-5 jobs when you can make $50 per 100,000 views?
“Like, my clippers make more money than 9-5 workers. I’m not even trolling.”
Given social media algorithms are inherently impossible to manipulate, there’s an element of luck in procuring the required views for a payment. A viewer would need at least three viral clips to pass the 100,000-view threshold in the span of a week to earn more than a US employee on minimum wage, not considering tips.
Clip-farming isn’t a new practice per se, but if you see a surplus of Kick-specific clips across social feeds on X (formerly Twitter), TikTok, and the like, well, you can clearly see why. Impressionable viewers are being leveraged as part of the marketing arm.
We’ve seen a plethora of internet celebrities come under fire in recent years for arguing their jobs as streamers are more difficult than more traditional 9-5 gigs.
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