GTA 6 could become one of the most profitable video games of all time, with analysts predicting over $10 billion in lifetime revenue, but it could come at a cost.
As originally reported by The Telegraph, according to Michael Pachter of brokerage firm Wedbush Securities, Rockstar’s next major release is looking like a massive moneymaker, though it’s not been cheap to create.
According to Pachter, GTA 6 has already cost more than $1.5 billion to develop, but he believes Take-Two will see massive profits in return. “The game will be immensely profitable,” Pachter said. “It will likely generate $10bn lifetime and another $500m annually from GTA Online.”
Financial expert convinced GTA 6 will cost “$100”
Pachter also expects the standard edition of GTA 6 to come with a pretty premium price tag: “I expect a $100 price point for the game.” That would mark a major shift from the typical $70 AAA launch price, but the scale and longevity of the game have to be taken into account, especially given how fans are still enjoying GTA 5 12 years on.
Despite the regular suspicions that GTA 6 will cost upwards of $80, the hype surrounding the game hasn’t died, and supports the predictions as well.
In fact, GTA 6’s reveal trailer became the most-viewed non-music debut on YouTube, smashing 100 million views in just one day, and its subsequent trailers have all been released to millions of views and likes. Fans have waited more than a decade since GTA 5’s release, and expectations for the next entry are sky-high.
Industry experts say the scale of the game will be unmatched. With a massive fanbase, record-breaking anticipation, and a live-service model that’s already proven to be lucrative, GTA 6 could be in for some record-breaking success.
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