Amazon has locked in the dates for Prime Big Deal Days, aka "October Prime Day," which kicks off October 7 and runs a full 48 hours through October 8.
If history has taught us anything, it’s that Amazon can’t resist throwing out early discounts to get everyone spending before the main event. Some of those deals even vanish once the sale officially starts, so the pre-game isn’t just filler.
TL;DR: Best Early Prime Day Deals
Right now, there’s already a healthy spread of bargains, with a few Prime-only exclusives and some that even non-members can grab. Think of it as Amazon’s way of saying, "Hey, don’t wait around, you can start emptying your wallet right now."
So, instead of wasting time pretending to resist, let’s cut straight to the 10 best early October Prime Day deals that are actually worth snapping up before the madness officially begins.
Prime members using Amazon's Prime Visa Card can snag 10% cashback on toys right now, plus a $150 gift card for new sign-ups (see here). That's a perfect excuse to stack up on trading cards, especially with these latest offerings
Amazon’s running solid TCG discounts ahead of Prime Day: up to 39% off MTG Commander Decks, 25% off bundles, and more. Highlights include the Doctor Who Paradox Power precon, Fallout’s Scrappy Survivors, and Final Fantasy XIV’s Scions and Spellcraft deck for $44.99.
It’s not just Magic either, the Pokémon TCG Black Bolt Elite Trainer Box is down to $84.99 as well. Not the lowest we’ve seen, but with cashback on top, it’s worth a look.
Amazon’s running a big 4K UHD and Blu-ray sale, with classics from every era starting at $10.99. You can browse the full sale here, but I’ve pulled out a few standouts as well. If nothing grabs you, it’s still worth checking the main page, odds are one of your favorites is marked down.
Top picks from me include Planes, Trains, and Automobiles, discounted just in time for Thanksgiving. Wayne’s World is in there too, a movie nobody’s ever mad to see pop up on TV. The SpongeBob SquarePants Movie, Titanic, and Raiders of the Lost Ark are also included. That’s a pretty stacked lineup of all-timers.
Nintendo isn’t leaving amiibo behind with the Switch 2. In fact, 2025 has already brought new figures from Metroid Prime 4, Super Mario Galaxy, Donkey Kong Bananza, and more.
Even better, Amazon currently has Yunobo, Sidon, Riju, and Tulin in stock, all at a discount. What was once a smaller $10 price cut that excluded Yunobo has now turned into a stronger deal across the across the board.
A handful of Pokémon plush toys are discounted at Amazon right now, and that includes a ridiculously adorable Charmander plush and a sweet Squirtle plush, just to name a couple.