The short-term outlook doesn't bode well with regards to GPU pricing. PCMag and other outlets have reported that Nvidia may cut back production on its consumer graphics cards by up to 30%-40% due to the demand of DRAM and Nvidia's shift in focus to supplying AI data centers. As a result of the dwindling supply, GPU prices are expected to rise in 2026.
Fortunately if you're thinking of upgrading your PC right now, it's not too late to get a current generation GeForce graphics card at retail pricing. Select variants of the GeForce RTX 5070 Ti, RTX 5070, and RTX 5060 Ti 16GB graphics cards are currently available at Walmart and Amazon without any markup, but who knows for how long.
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