The first Paramount+ price increase since 2024 is set to go live on Thursday, January 15. The basic and premium subscriptions will both be receiving a $1 bump while the annual plans will see a much larger increase. In addition to the price increases, the Paramount+ free trial for new subscribers is also coming to an end. All of these changes are coming to the service just ahead of the first UFC fight being streamed on the service on January 24, 2026.
Paramount announced the increased prices back in November 2025 during its Q3 2025 earnings report. The timing of the price increase definitely makes it seem they likely due to the addition of UFC fights coming to the platform, starting with UFC 324 on January 24. Previously, all major UFC fights were following a PPV model and were only available through an ESPN+ subscription. Now that ESPN+ no longer exists (it's ESPN Unlimited now), new fights will be shown live on Paramount+. You can check out the full schedule of upcoming fights directly from the Paramount+ website.
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