The circular money problem at the heart of AI’s biggest deals

https://techcrunch.com/video/the-circular-money-problem-at-the-heart-of-ais-biggest-deals/

Theresa Loconsolo Nov 10, 2025 · 1 min read
The circular money problem at the heart of AI’s biggest deals
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SoftBank and OpenAI announced a new 50-50 joint venture this week to sell enterprise AI tools in Japan under the brand “Crystal Intelligence.” On paper, it’s a straightforward international expansion deal. But SoftBank’s role as a major investor in OpenAI is raising questions about whether AI’s biggest deals are creating real economic value or just moving money in circles. 

On TechCrunch’s Equity podcast, Kirsten Korosec, Anthony Ha, and AI editor Russell Brandom break down why this deal has people skeptical, and what it signals about the sustainability of AI’s current investment model, and more.